VoP System
Voice of Professionals
All KALEG products and services are shaped through the VoP system.
We draw inspiration from users’ experiences, listening closely to the discomforts and challenges they encounter.
Based on these insights, we uncover hidden needs and desires to create the most effective solutions.
What is a VoP System?
- 1 By sharing new needs or areas for improvement in the sports products they enjoy with our planners, users directly test and provide feedback and helping us create better products through this collaborative process.
- 2 They serve as KALEG’s brand ambassadors and product curators, spreading positive energy through sports to those around them.
- 3 They train together to improve both individual and team running performance, growing alongside the brand with positive energy and meaningful influence.
Introducing our KALEG VoP
VoP are KALEG’s brand ambassadors and product curators, individuals who spread positive energy through sport.
They consist of two types, LEADER who possess exceptional skill and expertise and never shy away from challenges, and PACER who guide communities and act as social communicators.
KALEG VoP LEADER
GEUNYOEP BAE @mastersbae
SEUNGMIN KIM @odo_gado
KALEG VoP PACER
RUAJIN LEE @midbar_
CHAIEUN KIM @chaem._.rry
SEOKHEE HWANG @seokhee_tri
EUNJI PARK @_iamlilia
SOHYUN JEONG @ssohyunny_
TAEKYOON KIM @running_tk